A difficult concept to realise, but the aim was to focus on the smartphone - our own personal link to cyberspace.

Our smartphones are now our diary and our dictionary. They contain our conversations, our movements, our reading tastes, music, fashion and more – and the big-tech companies are aiming to influence these decisions.

Early cover ideas focussed on a jumble of Ministry-of-Truth-like text messages, and cracked smartphones revealing darker influences. This is what influenced the idea behind the final cover - what lies beneath the surface – and how we are suckered into believing that owning such sophisticated devices will somehow improve us.