“The inspiration comes from research into mid-twentieth century Czech film posters. The design needed to shout Zátopek the hero, Zátopek the man of the people. Think ‘I am Spartacus!’’!”
 
             
            “The inspiration comes from research into mid-twentieth century Czech film posters. The design needed to shout Zátopek the hero, Zátopek the man of the people. Think ‘I am Spartacus!’’!”